Have you just joined the Airbnb bandwagon? Are you looking for ways to increase the gains of your short term rentals? Being an Airbnb Superhost is a sure-fire method of growing the profitability and marketability of your properties.
What is the program?
Since 2016, Airbnb has awarded the Superhost status to hosts who have earned an excellent reputation in their online platform. This recognition gives hosts an edge over their competitors by suggesting them as top picks for potential guests.
They can also sometimes appear in advertisements, thus, providing higher visibility rates and traffic at the host’s page. It was reported that those who have given this status are experiencing 60% more revenue per day and an 81% higher rate of occupancy than regular hosts.
Requirements to Become a Superhost
The host should accept an average of ten bookings for short term rentals a year. It’s an indication that the property has high marketability.
Another criterion is the response rate of the host. The host should make it a habit to respond to potential guests promptly and maintain a 90% response rate.
The response rate matters because it shows that the host is professional and serious about addressing the concerns of guests. It also requires that the host receive 5-star reviews from at least 80% of guests who have stayed in the property.
Further, the host should have a good record of confirmed reservations. Hosts who cancel bookings often regarded as unreliable. Canceling bookings, especially at the last minute, can cause hassle for the guests. It might also turn them off from using Airbnb.
The platform conducts the assessment for the program every start of January, April, July, and October. If approved, a Superhost badge will automatically appear at the page of your listing to indicate your VIP status. A host can gain or lose this status if she/he could not adequately satisfy all of the requirements.
How to be a Superhost
Two of the essential qualities that guests are looking for in a host are reliability and honesty. Because much of the requirement depends on the satisfaction of the guests, make sure that you set the right expectations for them.
It can easily happen by providing accurate photos of the property’s rooms and amenities. If there are any concerns with regards to the place or the living arrangement, inform them upfront.
If you’re employing the BNB Formula of handing many properties all at once, make sure that the landlord is aware that you have an Airbnb guest over. This way, the guests will not become placed in a compromised position.
To make yourself more agreeable to them, be available to answer their inquiries or respond to their needs. It also helps if you place some personal touch like leaving a simple note on their desk or giving them a welcome drink upon their arrival.
You can also courteously invite them for a meal if you have the time. Lastly, make it a point to leave reviews to your guests. Doing so will encourage them to give you positive feedback, as well.
Boosting your short-term rental services takes a lot of hard work and consistency. However, the payoff is more than adequate to compensate for the effort that you will be exerting.
This entry was posted on Wednesday, November 20th, 2019 at 5:44 pm and is filed under Rental Services. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.